Everyone needs a website these days. Whether that’s a blog, or a business home page. Having a page of Facebook, and a twitter account are both great things to engage with your friends, customers and community. But ultimately you need a place to call your own. A website with your own domain name, where you control the shots.

The content of your website can have several purposes.You may be selling products, or writing a blog post. Regardless of the intent, there are some basic rules that you can follow when writing for the web. Below are few tricks, that I have learnt, followed by some suggestions of professional copywriters that you can follow on Twitter to learn more.

Search Engine Optimisation, or SEO, for short is the technique of making your website appear attractive to web search engines like Google, Bing and Yahoo. There’s lots of SEO experts on the web, and they all offer to solve your problems in a trice…for a fee. But…